In an interview at a big mobile tech event, Honor’s CEO, George Zhao, shared exciting news about their plans to make a new kind of folding phone. Instead of folding like a book, this phone will flip open. This is a big change in how smartphones usually look.
Honor wants to compete with top companies like Samsung and Apple. They’ve already made some foldable phones, but this new flip design is a strategic move to challenge Samsung’s popular Galaxy Z Flip 5, which is known for being more affordable.
Experts predict that more people will buy foldable phones in the coming years, around 22 million in 2024. But there’s a warning that if Honor makes their flip phones too expensive, it might slow down people wanting to buy them.
Honor, which split from Huawei in 2020, wants to be a big player in the global smartphone market. They aim to be among the top 5 smartphone brands worldwide in the next three to five years. The move to premium flip phones is a crucial step for them.
At the same event, Honor talked a lot about the importance of Artificial Intelligence (AI) in making phones smarter. Their CEO, George Zhao, explained how AI can make phones understand what users want to do, like suggesting a restaurant when you’re looking at a map or replying to a message about a dinner invitation without you having to type.
Honor showcased a cool feature on their Magic 6 Pro phone where AI can track your eye movements. It can create a chatbot experience, making the phone even more advanced and showing that Honor is keeping up with the latest technology.
Looking forward, Honor is also getting ready to become a public company. This means people can buy shares and invest in the company. Even though they didn’t give exact details, it shows Honor’s commitment to being open and inviting people to be part of their success.
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So, in summary, Honor’s announcement about the new flip phones is not just about changing the design but is a smart move to compete globally. With a focus on advanced tech, global growth, and going public, Honor is gearing up for an exciting year in the world of smartphones, and people can’t wait to see how these new flip phones will be received worldwide.